Posts tagged Google

To Bark At The Wrong Tree

Last year, the incredibly depressing by many counts 2016, we’ve got plenty of reasons to bark at the wrong tree. And more specifically, to claim that social media is the main reason for Brexit, the election of Trump and the hybrid war stemming from the Kremlin.

But were these reasons justified? Is Facebook, Twitter or Google guilty of spreading post-truths, false information or outright lies?

They certainly helped, but they are not the ones to blame. At least not the level we have been observing lately.

People believe in what they want to believe. And in many cases, reason plays the smallest part in someone’s thinking process. The social networks sites have just provided a great platform to amplify the message. Any type of messages, that is.

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Sorry, Devs – User is The King – Get Over It!

Lately, I have been under fire on Twitter for saying that Apple’s iOS offers the best user experience among mobile platforms. This cannonade comes particularly from the developers’ side of the equation, not the UX professional one. I guess this is more due to the perception that I am some sort of a fan boy when it comes to this particular brand. I might be to some extent and I certainly find myself subconsciously biased on occasions. After all, I’ve been using Apple products since 2006 on a personal level and many others in my work – Microsoft, Dell, Android, Blackberry, HP etc… None of the latter has ever offered me a user experience getting even closer to the one that iOS has.
I am getting here on the wrong foot, am I not?
A professional UX designer should never rely on his/her own perception of a product’s user experience. In fact, one should be looking into research findings, user needs, platform objective, target audience, market share, platform design restrictions and ease of tasks performance. So let me take a step back from my previous statement about the iOS.

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