Interactive Channel

Something about the internet media, advertising, interaction etc.

Informed

The majority of people don’t have the luxury to keep themselves informed. Life simply prevents them to allocate the necessary time or budget to do so. The current state of journalism doesn’t help either.

At this age, the serious and trustworthy media assets are either sitting behind a paywall or are easily overtaken by viral fake news on social media. But this is for the people who actually possess the technical capabilities and equipment to consume online.
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Subscribing To Democracy

I think we can all agree that at this day and age of technology’s progress and the Internet, the attention span of the average user is ever narrowing down. In the same time, the availability and variety of the information flows are overwhelming. For millions of citizens, democracy remains hidden behind a subscription.

Apart from keeping the populace informed, the media has and equally and sometimes even bigger responsibility to keep the checks and balances on the government and its officials. And while the latter is encompassing a vast area of official and private information about the officials (some of it crossing moral grounds), it is still a necessity to offer a sort of accountability in case someone chooses to exploit one’s position.

Establishing and maintaining a good media outlet is often a gargantuan and very costly endeavour. Newspapers, magazine and even websites spring to life and very often disappear just as fast, well before they got the chance to build an audience enough to sustain their model or fully develop their idea and course of events coverage.
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Enigma Turns 25 And Launches Enigma Moments

Enigma turned 25 years old yesterday and launched Enigma Moments. The date marks the launch of the debut album “MCMXC a.D.” in 1990. Michael Cretu explains himself the project here.

Fans are able to create their own Enigma Moments by song or album, upload a picture, write their message and even put a particular date to pinpoint their Enigma history in time. It is a very easy form with a slick design and functionality.
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2014 On Borislav’s POV In A Nutshell

The year is about to run away and pass the baton to 2015. Naturally, around this time every year people start reflecting on the days passed and what they have achieved. Some do that openly on their blogs or social network profiles. I decided to make no exception and write a little about what you have found most interesting in my blogging about digital marketing and the Internet.

Although I started off 2014 with the plan to blog more about my beloved industry, soon I found myself lacking the time to do so on regular basis. When I look now at Google Analytics and the numbers it provides, clearly there seems to be no particular time pattern in creating content on borislavkiprin.com. A few posts have received quite an attention provided by search engine references and the proactive thirst for knowledge. The others, as blogging goes, are almost immediately forgotten and no more interest shown to them after the day they were published.
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Go Selfie Yourself!

“Why something, such as the selfie and that has been out there for 7 years now, is so popular today?” This is a question of friend of mine asked on Facebook the other day…

But what is a selfie?

“A selfie is a type of self-portrait photograph, typically taken with a hand-held digital camera or camera phone, and are usually taken in a slightly tilted manner.”Wikipedia

“A picture taken of yourself that is planned to be uploaded to Facebook, Myspace or any other sort of social networking website.”Urban Dictionary

That reference to 7 years of existence my friend made is actually not entirely correct.  The term was cornered some when in 2005, but Albrecht Dürer and many other painters were at it hundreds of years ago…

Why the attention now?
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